Hello! I shape brand narratives that make the complex clear and the mysterious memorable.
About me
My purpose is to help technical and science-driven B2B brands communicate meaningfully with the audiences who need their solutions. I lead the development of narratives, messaging platforms, and creative strategies that translate expertise into clarity and momentum. Whether shaping the go-to-market approach for a new technology or directing content for integrated campaigns, I go beyond storytelling to help brands articulate what sets them apart in ways that resonate and motivate.
